If you work in advertising (or for that matter, any field that demands a lot of your time and energy) I strongly recommend you read this:
http://www.lindsredding.com/2012/03/11/a-overdue-lesson-in-perspective/
DUSTIN LANE
Brand Strategy | Advertising Concepts | Copywriting
Visit risinggiants.co or dustinlanecreative.com

In a sad follow up to this, Linds passed away not long after this post.